So many expect quick results, and give in when progress seems too slow for their liking. But, you may well be turning back just when success is around the corner… This is why you fail!

As long as you have a plan to achieve your goal, keep going at it. Don’t be put off by temporary fluctuations. See the bigger picture.

And a plan is not static, it should adapt to what’s happening – accommodate life circumstances and your own body’s response to training.

This is applies to all aspects of your training, and life in general. Plan, adjust the plan, and see it through.


“…Gains quickly made, are usually quickly lost too. The longer you’ve built an athletic quality or movement skill, the slower it de-trains if you stop training it.”

Don Heatrick

Founder of Heatrick Strength and Conditioning

Don Heatrick is a family man from the UK, former mechanical design engineer, European Muay Thai silver medallist, former pro Thai boxer (ranked 4th in UK while aged 40-years), a Muay Thai coach, podcast host, and the go-to expert on Muay Thai performance training with over 25 years of coaching experience.

Don helps ambitious fighters and coaches take their game to the next level by bridging the gap between Strength & Conditioning, Performance Science, and Muay Thai.

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The Science of Building Champions video series
The science of building a Muay Thai champion’s strength & conditioning, which results in…
  • Fastest possible short-term progress
  • Maximum long-term progress
  • More efficient movement patterns
  • Better technique
  • Relentless endurance (never gas out)
  • Reaching athletic potential as quickly and efficiently as possible (without wasting time on things that aren’t worth doing)
  • Free up more time for technical training AND life!
  • The Optimum 12-Week Fight Camp